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Magazine Profile

Now in its 41st year of publication, Minnesota Monthly is a respected voice on the cultural and entertainment landscape of the Twin Cities, with authoritative and trusted coverage of the arts, travel, dining, and award-winning service journalism.

Over the past four decades we have built a meaningful bond with our loyal audience, now numbering almost 200,000 core readers a month. The distinguished Monroe Mendelsohn Research company concluded a study in late 2007 that showed 97 percent of Minnesota Monthly’s readers found the magazine highly credible. Trust. Respect. Confidence. We are the magazine to read.

Our thoughtful, discerning readers, the opinion leaders of the community, have come to expect insightful content, engaging stories, and fresh information, all presented in a stunning graphic package that sets the standard of journalistic excellence.

By consistently exceeding the expectations of our readers—month after month, year after year—Minnesota Monthly has become, by a wide margin, the most award-winning publication serving the region. We are the category brand leader.

2007 Magazine Publishers Excellence Awards 

Minnesota Monthly magazine received 10 awards at the 11th annual Minnesota Magazine & Publications Association Excellence Awards ceremony on November 1, with 4 gold awards, 3 silver, and 3 bronze awards. Greenspring Media Group, the publisher of Minnesota Monthly, was honored with an additional 17 awards for its other special interest and business/trade publications. The annual Excellence Awards Competition was established by the Minnesota Magazine & Publications Association to recognize and foster outstanding publishing achievements. Minnesota Monthly was honored with the following awards:

Gold Honors

Best Feature Article (“The Man from Fortune Bay,” Minnesota Monthly, October 2006)
Best Regular Column (“Hippocratise,” Minnesota Monthly, July 2006, August 2006, September 2006)
Best Use of Visuals/Photography (“True North,” Minnesota Monthly, October 2007)
Best Digital Media (MinnesotaMonthly.com)

Silver Honors

Best How-To Article (“DIY Gourmet,” Minnesota Monthly, March 2007)
Best Single Cover (Minnesota Monthly, December 2006)
Best Overall Design (Minnesota Monthly, November 2006, February 2007, March 2007)

Bronze Honors

Best Feature Article (“Everything You Know About Minnesota Is Wrong,” Minnesota Monthly, June 2007)
Best Single Cover (Minnesota Monthly, February 2007)
Best Use of Visuals/Illustration (“Animal Indulgence,” Minnesota Monthly, February 2007)

For a complete list of Greenspring Media Group awards visit www.greenspring.com.

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